2024 Agenda - Day 2
7:45 am
7:45 am
NETWORKING BREAKFAST: BUILD COMMUNITY CONTACTS
8:45 am
8:45 am
OPENING COMMENTS FROM YOUR HOST
9:00 am
9:00 am
FIRESIDE CHAT: PROTECTION FROM FRAUD/RISKS
Leveraging Generative AI To Combat New and Existing Fraud Patterns
9:30 am
9:30 am
MARKETING LEADERS PANEL: MARKETING TO GEN X, MILLENNIALS & GEN Z
Build Brand Engagement and Loyalty with the Next Generation
10:00 am
10:00 am
TRACK 1: INDUSTRY EXPERTNAVIGATING THE SEO LANDSCAPE
Future-proofing Financial Services & Insurance for Generation AI
10:00 am
10:00 am
TRACK 2: INDUSTRY EXPERTDELIVERING A MEMORABLE DIGITAL EXPERIENCE
How To Accelerate Joint Engagement for FS Organizations
10:30 am
10:30 am
EXHIBITOR LOUNGE: VISIT BOOTHS & WIN PRIZES
11:00 am
11:00 am
ROUNDTABLES: DISCOVER THOUGHT-PROVOKING IDEAS
11:30 am
11:30 am
TRACK 1: MARKETING EXCELLENCEFIRESIDE: CUSTOMER ATTENTION ON SOCIAL MEDIA PLATFORM
Which Social Media Platform is Best? Maximize Your Customers Attention & Engagement
11:30 am
11:30 am
TRACK 2: DATA & INSIGHTSFIRESIDE: MARKETING PLANS WITH COOKIE DEPRECATION
12:05 pm
12:05 pm
TRACK 1: BANKS & CREDIT UNIONSFIRESIDE: TRANSACTIONAL BANKING AND CLIENTS NEED
How to Manage Performance Transaction Banking
12:05 pm
FIRESIDE: AGILE MARKETING
How To Apply Agile Methodology Without Going ‘Full Agile’
12:35 pm
12:35 pm
NETWORKING LUNCH: DELVE INTO INDUSTRY CONVERSATIONS
1:30 pm
1:30 pm
EXHIBITOR LOUNGE: VISIT BOOTHS & WIN PRIZES
1:45 pm
1:45 pm
FIRESIDE CASE STUDY: CYBERSECURITY, COMPLIANCE & TRUST
How to Build on the Cybersecurity & Prepare for the Worst, Surviving the Attack, Coming out Stronger
2:15 pm
2:15 pm
TRACK 1: MARKETING EXCELLENCEFIRESIDE: MARTECH DECISION-MAKING
Keeping Up with Martech and Staying at the Forefront of Marketing Excellence
2:15 pm
2:45 pm
2:45 pm
EXHIBITOR LOUNGE: ATTEND VENDOR DEMOS & CONSULT INDUSTRY EXPERTS
3:15 pm
3:15 pm
FIRESIDE: DELIVER A MEMORABLE EXPERIENCE
How to Accelerate your Digital Experience with Impact
3:45 pm
3:45 pm
CLOSING FIRESIDE KEYNOTE: MARKETING EXCELLENCE
Reach Customers through Partnerships to Increase Brand Exposure
4:15 pm
4:15 pm
CLOSING COMMENTS FROM YOUR HOST
4:20 pm
4:20 pm