Day 1: Jun 6, 2023
Day 2: Jun 7, 2023
8:50 am
DAY TWO OPENING REMARKS FROM THE CHAIRPERSON
3:00 pm
PANEL DISCUSSION: DOING MORE WITH LESS
Building Brands and Maximizing Impact with Strategic Resource Allocation
Deliver impactful marketing campaigns with lean teams and constrained budgets. This session brings together marketing leaders to share proven strategies for building a successful marketing function, leveraging external partners, and launching effective campaigns that drive results. Create a roadmap to:
- Create strong marketing foundations, including brand guides, content strategies, and website optimization.
- Build team skills and leverage external partners to expand your capabilities.
- Design and execute high impact multimedia campaigns on limited budgets.
Achieve impactful marketing results by optimizing resources and building a resilient, effective team.
4:15 pm
