The 2024 DMFS Canada panel brought together leading marketing executives from the financial technology sector to discuss how to navigate uncertainty and enhance marketing effectiveness.
Panelists Davinder Singh, Louis Tullo, Martin Aubut, and Andrew Lo shared their insights on adapting strategies during economic challenges, maintaining a customer-centric approach, and leveraging data and AI. Key topics included optimizing distribution channels, understanding customer sentiment, and balancing core organizational strategies with agility in changing market conditions.
If you want to learn more about innovating your marketing and customer experience approach, join us at the 2025 Digital Marketing for Financial Services Canada Summit!
Date: June 11-12th
Location: Toronto, ON
Register now at: https://bit.ly/DMFSC25
Davinder Singh, Louis Tullo, Martin Aubut, and Andrew Lo
10 Apr 2025
31min 59sec
Join leading marketing executives Erin Wilson of Home Equity Bank, Mona Afzal of Scotiabank, and Avinash D’Souza of Global X, as they explore social media strategies for the financial services sector. Key session highlights will include innovative marketing strategies for …...
10 Apr 2025
28min 09sec
Join Martin Cyrenne, VP of Digital Marketing at Mitsubishi, for an insightful fireside chat on transforming marketing strategies with a small team and a limited budget. Key takeaways will include personalization strategies, methods for gaining leadership buy-in, and efficient marketing …...
