Mona Afzal

Director, Enterprise Growth Marketing

Mona is a customer-first, growth-driven business leader with a focus on marketing acquisition, digital transformation, technology enablement, and sustainable marketing solutions, with a proven track record of designing effective business models, improving organizational operations, and revenue generation. She currently leads the Enterprise Growth Marketing function for Scotiabank.

Prior to Scotiabank, Mona managed the North American digital transformation goals and eCommerce P&L for Reckitt as the Director and Head of Digital Transformation, eCommerce, and Investment Decisions. In her role, she strived to move Reckitt into the future with advanced digital utilization, data collection and analyses, and demand generation techniques, helping her strategically fuel Reckitt’s growth.

Mona serves as an executive on the Ted Rogers School of Business Marketing Advisory Board and as an advisor for the North York General Hospital Foundation, Marketing, and Communications Committee.

All Sessions by Mona Afzal

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Day 1: Jun 6, 2023

Day 2: Jun 7, 2023