Tim Bishop

Founder

Tim Bishop is a multi-disciplined executive with a proven record of optimizing strategic efforts to expand the influence of leading organizations, such as the Canadian Marketing Association, Cineplex Entertainment, Lavalife.com, IMI International and Northstar Research Partners.  In Partnership With is his latest focus to curate dozens of marketing experts to celebrate the power of strategic partnerships in a perspective-based content series.


All Sessions by Tim Bishop

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Day 1: Jun 15, 2021

10:00 am

10:00 am

Welcome from your Host

Plan your day to maximize your learnings and takeaways. This will help ensure that you don’t miss any of the key highlights of the event.

12:30 pm

12:30 pm

PANEL | DIGITAL MARKETING COMPLIANCE

Best Practices to Stay Compliant in a Highly Regulated Industry

Digital marketers working in highly controlled industries, like financial services, face multiple challenges when it comes to reaching their audiences in a personal and relevant way. The cost of noncompliance could have dire effects on your brand and cause huge financial fines and sanctions. Join our distinguished panelists as they discuss:

  • The current state of financial services regulations and their impact on digital marketing efforts
  • Staying on top of changing regulations and the obstacles they present
  • Case studies featuring successful and compliant digital marketing campaigns

Explore best practices to remain compliant in digital marketing

Day 2: Jun 16, 2021

10:00 am

10:00 am

Welcome from your Host

Plan your day to maximize your learnings and takeaways. This will help ensure that you don’t miss any of the key highlights of the event.

11:30 am

11:30 am

Panel | Fintech Panel

Rise of the Challenger Banks – Fintechs and Beyond

The banking sector is experiencing a major shift globally. Challenger banks are becoming increasingly formidable competitors to traditional banks and have begun to capture significant market share. The lines between banks and other consumer financial services providers are also blurring. Several alternative lenders and robo-advisors are beginning to offer banking products. In this panel, obtain key insights from top challenger bank executives on how innovation is changing the digital marketing game. Gain in-depth expertise on:

  • Trends in the challenger banking space
  • Where and how traditional banking institutions are missing out
  • How to best approach a partnership with a fintech/challenger bank (data governance considerations)

 

Explore the rise of challenger banks to up your innovation game.

2:00 pm

2:00 pm

PANEL:

Overcome Barriers to Transform your Omni-Channel Approach into a Customer-Centric, High Performance Digital Ecosystem

Learn how finance trendsetters achieve business priorities with the help of digital marketing and communications. Improve your client acquisition and loyalty by activating the right channels for different phases of the sales cycle. Hear new and innovative methods to:

  • Optimize marketing programs vs. individual campaigns
  • Utilize analytics to strengthen attribution and ROI
  • Identify revenue gaps and promote cross-selling

Develop a cohesive omni-channel marketing ecosystem and secure customer loyalty.