Steven Clarke is currently Head of Partnerships for Canada at Klarna, a global leader in payments and shopping services . Steven is a payments and partnership industry leader with over a decade of experience developing and managing strategic partnerships. In his role at Klarna, he is responsible for building a network of distribution partnerships across retail and ecommerce ecosystems, including payment service providers, system integrators, platforms, agencies and technology providers. Prior to joining Klarna, Steven spent 7 years at Moneris where he was responsible for growing new and existing partnerships in Canada.
Day 1: Jun 8, 2022
CMO GAMECHANGERS PANEL: RIGHT OFFER, RIGHT TIME, RIGHT CHANNEL
Captivate Your Customers’ Attention with an Engaging, Blended Omnichannel Journey
Having an efficient cross-channel digital marketing strategy in place for your campaigns is a necessity. Strengthen the positioning of your products and services in front of multichannel audiences to maximize the chances of converting them. Take away specific tools to:
- Create a seamless journey by incorporating new platforms into older, traditional comms
- Personalize the supporter journey and delight your stakeholders using the right comms on the right channels
- Discover which emerging channels are right for your brand in the financial services space
Follow your audience as they move across different channels, media and physical branches.
Day 2: Jun 9, 2022