Day 1: Jun 15, 2021
Day 2: Jun 16, 2021
1:30 pm
1:30 pm
Panel | Path to Transformation
The Data-Driven Path to Digital Transformation
Data Analytics and Data-Driven Marketing are foundational components of any successful digital transformation. Harness your rich customer data to create personalized and relevant experiences across all channels. This session will investigate:
- Aspects of organizational structure, skills and processes to consider
- The many paths to digital transformation
- Non-technological factors that can ease the transformation
Apply successful data-driven marketing to become a digital leader.