In his three decades of executive leadership in the technology and innovation space, Mani has demonstrated his extensive expertise in digital transformation and big data solutions across a broad spectrum of industries. In his role as Resulticks CEO, he leads the executive team in developing and executing business, product, marketing, and customer support strategies. As the company’s chief technology officer, he helps guide the design of the Resulticks solution’s architecture, implementation approaches to market, and application within client business environments. Prior to joining Resulticks, Mani served as chief technologist for DXC Technology, HP Enterprise, and CSC.
Day 1: Jun 8, 2022
2:30 pm
2:30 pm
INDUSTRY EXPERT: HOW NOT TO GET LEFT ON ‘READ’
Creating Conversions Through Omnichannel Conversations
Talking at customers won’t get you far. One-sided, spray-and-pray messages will just get them to reach for the blacklist button. In this session, discover why engaging banking customers in omnichannel conversations that evolve with them—wherever, whenever, and however—will lay the foundation for continuous conversions. You will:
- Learn why traditional marketing communication are no longer effective
- Discover what an omnichannel approach towards customer conversations entails
- Find the strategies and solutions required to make it happen
- Learn how to embed your bank services to ecosystem partners and fintechs
Reach your customers with truly engaging messages as conversation-starters to attract new business
Day 2: Jun 9, 2022
