John Renz

Vice President, Creative Director

John Renz leads the copywriting, messaging, positioning, and executive influencer social media efforts for Prudential’s U.S. Businesses. Before joining Prudential, John led creative efforts for some of the world’s most respected brands, including MetLife, Dow Jones, The Wall Street Journal, SmartMoney, Barron’s, New York Life, and Johnson & Johnson.

Under John’s direction, his teams have earned numerous awards for creative excellence from organizations including Telly, PIMA, APEX, and the Ad Club.
Outside of great creative, his passions include useless trivia, relevant history, and bad jokes.He lives in New Jersey with his tolerant wife and two exceptional sons.


All Sessions by John Renz

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Day 1: Jun 15, 2021

3:30 pm

3:30 pm

Closing Address | Improving Agility

Agility: Creating the “New Normal” Playbook For A Digital World

2020 saw marketing executives in financial services accelerating their digital transformations and online services. 2021 will focus more on this new normal as we learn how to successfully pivot to an agile digital channel strategy. This is essential to not only meet customer needs but also to anticipate the conversations happening both on and offline. Develop a blueprint to:

  • Adapt to future challenges and balance priorities
  • Stay agile and maintain your competitive advantage
  • Navigate the rapidly changing economic, social and digital landscape

Revamp your marketing strategies to succeed in the new normal.

Day 2: Jun 16, 2021