Jeff Gingras

Head of Digital Marketing

All Sessions by Jeff Gingras

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Day 1: Jun 8, 2022

4:15 pm

4:15 pm


Ready, Set, Digital: Accelerating New Consumer Engagement for FS Organizations

The evolution of Open Banking and opening up data and services to third-parties is strongly linked to growth and innovation. As this new era in collaboration hits Canada and the US, FS organizations have no choice but to take digital transformation seriously and prioritize efforts without delay. This session will focus on how FS organizations can accelerate transformation and lead in digital-first engagements by going beyond the normal and setting up rewarding and innovation partnerships. Topics covered in this session will include:

  • New customer demands for financial services: how collaboration can support faster growth
  • Strengthening your technical foundation: who owns what in a digital partnership
  • The role of personalization in meeting customer needs: how digital loyalty can enable working together
  • Identifying the emerging customer demands for FinServ – partnering with a FinTech

How to fast track your products and services via your digital team strategy.

Day 2: Jun 9, 2022