Cory Declusin

Head of Financial Services CXM Practice


All Sessions by Cory Declusin

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Day 1: Jun 8, 2022

2:00 pm

2:00 pm

PANEL DISCUSSION: SOCIAL MEDIA - WIN BIG WITHIN BUDGET

How to Delight Your Audience on Social Media to Increase Brand Awareness and Engagement

Have you ever thought about how you can delight your audiences? When you are developing your marketing plans, editorial calendar and tweet content for the day or week are you thinking about the positive impacts it can have on the lives or businesses of the people reading them? While this may seem a daunting task by many executives, there are easy ways to better manage social media spend, starting from today. Achieve a step-by-step plan to:

  • Harness social listening to understand what is important to people and reach them where they’re located
  • Discover when a ‘like’ is a meaningful digital interaction: Demonstrate the business case for investment in social
  • Set digital KPIs that evidence your reach and track social media across your whole digital budget

Adapt social marketing strategies with more punch and power for your buck.

Day 2: Jun 9, 2022