Cory Declusin

Head of Financial Services CXM Practice


All Sessions by Cory Declusin

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Day 1: Jun 8, 2022

Day 2: Jun 9, 2022

12:15 pm

12:15 pm

INDUSTRY EXPERT: HOW TO REBUILD FOR AN ALL-DIGITAL FUTURE

ABM can help get you ahead in the Changing Market Landscape

You cast a wide net, treating your customers as one-size-fits-all, and it’s all falling apart because they see right through it. 76% percent of financial services customers expect firms to understand their needs. So how do you become better at orchestrating buying experiences and align sales & marketing to drive revenue. If you’re not – you’re missing the mark. Get up to speed by:
• How to plan for a winning ABM strategy
• How to create digital-first experiences by uniting marketing and sales with shared access to data and insights
• Personalized messaging that captures and builds their loyalty with every interaction

Planning for a clearer, more connected digital customer experience

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